THE BECOMING
Mastewal Alemu SS27 | MILAN FASHION WEEK®
18 districts. 18 looks. One story.
THE BECOMING is the latest chapter of Mastewal Alemu, presented as part of MILAN FASHION WEEK® SS27.
Rooted in Ethiopia and shaped by a contemporary vision, the collection explores identity, transformation, heritage, and the continuous process of becoming.
Each of the 18 looks represents one of Addis Ababa’s 18 districts, bringing together Ethiopian craftsmanship, traditional weaving, contemporary design, and the distinctive language of Mastewal Alemu.
Filmed at the National Palace of Ethiopia in Addis Ababa, the official fashion film brings the collection into a cinematic world where heritage meets modernity.
THE BECOMING
Mastewal Alemu SS27
MILAN FASHION WEEK®
28 September 2026
Addis Ababa, Ethiopia
